• Digital Product Passport (DPP) of the EU
  • Repair and refurbishment
  • Traceability
  • Recommerce

Successfully into the circular economy with digital product identities.

Discover World of Pi: We empower manufacturers to extend the lifespan of their products and unlock new business opportunities.

Our first allies in the transformation:

Manufacturers face great challenges – and opportunities.

No Circular Economy without an Economy.

Sourcing is becoming scarcer, raw material prices are rising, and environmental regulations are becoming increasingly strict. At the same time, the demand for used products is growing – even in the B2B market. The transformation from a throwaway economy to a circular economy is inevitable. But how can manufacturers remain profitable when sustainable practices mean selling fewer new products?

Creating cycles and generating value with 'Pi'.

We connect manufacturers with products and people.

World of Pi creates a unique digital identity for each product, known as the Pi. Manufacturers can unlock new features on it.

Users can access Pi by scanning the product and retrieve information and services such as origin, spare part ordering, or repair services.

The owner can add their own content and resell the product directly on the manufacturer's re-commerce platform through Pi.

Every product holds a world full of possibilities.

Use Pi for your entire business.

Starting in 2027, the European Union will require a digital product passport for all products traded within the EU as part of the Ecodesign Directive. The DPP must provide information on origin, material composition, repairability, and environmental impacts. With our digital product identities, you can easily and securely implement the DPP and adapt to new requirements at any time.

Our service platform for the circular economy enables manufacturers to stay in contact with each product after sale and makes it easier to retrieve them—either the owner sends the product back to you directly via Pi, or you find it again on your original re-commerce platform.

We create a white-label re-commerce platform for originals for you, where used products of your brand are traded. Through our digital identities, the originals can be offered for sale directly and in a particularly user-friendly manner, whether by individuals, retailers, companies, or by you yourself. You earn a commission on every resale and can maximize the profitability of your durable products.

By scanning the QR code or chip on the product, your customers can access warranty services and easily order the appropriate care products and spare parts, initiate repairs, or start the resale process. As manufacturers, you manage these processes and can increase your revenue. At the same time, you can provide current owners with targeted information about product updates.

Make it easy for your (potential) customers to get to know the product, use it, have it repaired, enjoy it, and pass it on. Pi offers users a digital product experience that enriches their daily lives, increases appreciation for the product, and extends its lifespan. Owners can upload content and use the product, for example, as a photo album. With personalized engagement programs, you can strengthen customer loyalty to your brand even further.

Let your product tell its own story. Pi offers a variety of storytelling channels that turn each product into a unique media channel. By allowing owners to continue the story, upload photos and videos, or keep a service log, every product becomes one of a kind. In this way, you can enhance appreciation for the product and strengthen trust in your brand.

Activate complete traceability of your products and ensure transparency. Our platform for the circular economy allows you to oversee the entire lifecycle of each product—from production to resale and recycling. Access trusted data in real-time and enhance your efficiency and competitiveness.

Some manufacturers struggle with product counterfeiting. Pi makes the origin transparent and resale safer. Those who want to further protect their original products can add a hologram that cannot be duplicated. With an app, users can verify whether the product is an original. This way, we ensure double protection.

By adopting sustainable practices, you not only make a positive contribution to the environment and society, but also enhance your competitiveness. Brands that take responsibility create potential for identification—even among professionals. Young people, in particular, want to work for companies that take responsibility and actively protect their future.

Every resale is a profit.

Our re-commerce platforms for originals.

To promote quality and sustainability, manufacturers should be rewarded for their durable products. Many underestimate the value of their products and miss out on revenue in the growing second-hand market. We develop tailored re-commerce platforms as white-label solutions (B2B, B2C, C2B, and C2C) and connect them with our digital identities. This way, manufacturers can keep track of their products in the market, recover valuable resources, and earn a commission on every resale.

We are building the future on the new generation of the internet.

One of the most adaptable Web3 platforms on the market.

In a rapidly changing digital world, we focus on the technologies of the future: Web3, SaaS, and Artificial Intelligence. Our innovative solutions elevate your business processes to the next level and secure a competitive advantage. With our platform, we offer you a future-proof, stable, and scalable application that is particularly user-friendly.

By the design industry for the design industry.

Together with the most innovative in the IT world.

In the past, we were part of the problem and focused on bringing as many new furniture and design products to market as possible. Today, we are committed to keeping products and materials as assets within circular systems. In this way, we promote the circular economy and protect the environment.

Founder of World of Pi.

(v.l.) Lukas Fluri, Barbara Hutter, Stephan Hürlemann und Stephan Bachmann

Team

Stephan Bachmann, CEO

Entrepreneur and until recently CEO of Architonic, Designboom, and ArchDaily.
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Stephan Hürlemann, CPO

Designer and architect with extensive expertise in the furniture industry
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Barbara Hutter, CSMO

Sustainability and brand strategist with 15 years of experience in the furniture industry.
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Lukas Fluri, CTO

Web3 innovator and co-founder of BlockV and SmartMedia Technologies.
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Dr. Torsten Mischel, CSO

PhD economist and sales expert with expertise in the furniture industry.
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Advisory Board

Nina Bachmann

Executive board member at Swiss Textiles, focusing on sustainability and technology.
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Kilian Kaminski

Co-founder of the online marketplace 'Refurbed' and board member at EUREFAS.
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